How to make millions

How To Make Millions

1. Create a website that builds on the lawlessness of the Internet.
2. Build audience based on that lawlessness
3. Sell to large corporation

Case Study: See MySpace

How To NOT Make Millions (aka how to kill a great website)

1. Be the large corporation that buys the lawless website with the giant audience
2. Try to monetize audience while adhering to public and corporate scrutiny

Case Study: See News Corp.